FAME Creative Excellence Contest

FINAL DEADLINE EXTENSION

FAME Creative Excellence Contest FINAL Entry Deadline Extension

The 2024 Florida Advertising Media Executives Creative Excellence Contest entry deadline has been extended and will now close at 11:59pm on Sunday, April 28th.

  • Publishing Period for Entries: April 1, 2023 – March 31, 2024
  • Entry Opens: March 18, 2024
  • FINAL Entry Deadline: 11:59pm on Sunday, April 28th.
TIMELINE
  • Publishing Period for Entries: April 1, 2023 – March 31, 2024
  • Entry Opens: March 18, 2024
  • Entry Deadline: April 25, 2024 at 5pm
RULES
  • Contest will open for entries 3/18/24.
  • The contest is only open to FAME members with 2024 dues paid in full.  Existing Members receive 5 free General Category entries.  Not a FAME member yet?  Become a member today @ http://fname.org/join
  • All entries must be original pieces and have been published between April 1, 2023, and March 31, 2024, unless otherwise specified in the category description.
  • All print entries must include the submission of the entire page on which the ad originally appeared.
  • There is no limit to the number of entries you may submit per category.
  • Magazines are eligible to enter in every category.
  • Agencies/Designers hired by the publication are eligible for the contest.  Agencies/Designers hired by the client are not.
  • Entrants may submit in-house or outsourced creative ads.
  • The cost of shipping awards not picked up at the Florida Media Conference will be charged to the entrant’s company.
CATEGORIES

Revenue Generators

Media organizations are under intense pressure to close new business and produce innovative revenue strategies.  Showcase your best work – and get ideas from other winners!

  1. New Business Concept
    Wide open to campaigns which published between April 1, 2023, and March 31, 2024. This category may include incentives, contests, promotions, design/format ideas and non-traditional revenue sources that have produced business. Materials used in the promotion of the idea should be submitted and online components may be included.
  1. Best Event
    Submit your best event (client or self-promotion), including a description of the event, target audience, goals for the event (financial or strategic) and how you promoted the event. Entries judged on basic idea and execution. Materials used in the promotion of the event should be submitted and online components may be included.
  1. Advertising Campaign
    Single advertiser using two or more ads or news products, including digital ads, for ad campaign. Submit explanatory or promotional materials, examples of pages, screenshots, scripts, etc.  ROP and niche publications can be included. May be any type of ad: retail, institutional, automotive, etc. Must include how the campaign created results for the client.
  1. Self-Promotion Advertising
    Original ads that demonstrate the way you promote your brand to generate new advertisers and revenue. Submit all media or marketing materials including any digital components. This category will recognize excellence for ads that promote your publication or a specific section or the industry generally, encouraging strength and/or growth of audience or revenue. May include print ads, radio, signs, direct mail, website and digital ads, promoted social media, etc. Entries will be judged on creativity and appearance, including the basic idea, design, layout, copy, typography, headline, originality, and effectiveness.
  1. Content Advertising
    Content Advertising or “Sponsored Content” includes advertorial content where advertiser is offering educational information in their field of expertise. Ad can be in form of print ad, online banner ads, social media, e-mail, or a combination of all four.

Design Categories

Entries in this section do NOT need to be designed in-house.  However, the idea for the design must have originated with the entering organization.  The design categories are divided into these divisions for judging*:

  1. Print
  2. Digital
  3. Social Media

*Divisions may be combined for judging if there are less than four entries in a category per division.

  1. Auto / Boat / RV

Individual ad published in print, online and/or digital format in any size, and any color.  Ad must feature an Auto, Boat or RV client.

  1. Entertainment / Dining

Individual ad published in print, online and/or digital format in any size, and any color.  Ad must feature an Entertainment or Dinning client.

  1. Event

Individual ad published in print, online and/or digital format in any size, and any color.  Ad must feature an Event including but not limited to a promotion for a client or community event.

  1. Financial

Individual ad published in print, online and/or digital format in any size, and any color.  Ad must feature a financial client including but not limited to Banks, Estate Planners, Accounting, Credit Unions.

  1. Home Improvement / Services

Individual ad published in print, online and/or digital format in any size, and any color.  Ad must feature a Home Improvement client including but not limited to Plumber, Electrician, Painter, AC, Contractor.

  1. Medical & Wellness

Individual ad published in print, online and/or digital format in any size, and any color.  Ad must feature a Medical or Wellness client including but not limited to Doctors, Dentists, Health Insurance, Healthcare, Spas, Acupuncture, Physical Therapy, Health Clubs, Gyms, etc.

  1. Real Estate & Development

Individual ad published in print, online and/or digital format in any size, and any color.  Ad must feature a Real Estate or Development client including but not limited to Agents, Communities, Builders, Brokers.

  1. Travel & Leisure

Individual ad published in print, online and/or digital format in any size, and any color.  Ad must feature a Travel and Leisure client including but not limited to Travel Agencies, Vacation Rentals.

  1. Retail Ad
    Individual ad published in print, online and/or digital format in any size, and any color. Ad must feature retail merchandise.
  1. Political Ad
    Individual ad featuring a political campaign published in print, online and/or digital format in any size, and any color.  Design must originate with a sales representative from a media company.

 

  1. Multi-Media Campaign
    Published in print, online and/or digital formats; any size; submit ads in all formats run.

 

  1. Social Media Campaign
    Published in a digital format on any social media site (client or self- promotion).
    Best and most creative use of social media in an ad campaign.

 

  1. Market Book/Collateral Material
    Best market book, research piece, rate card, sales packet and/or other collateral promoting a newspaper or its market. Material published in print, online and/or digital format in any size, and any color.

 

  1. Best Online Video Application
    Best and most creative video ad design regardless of category.

 

Best of Show - This is not a category that can be entered, rather a design category overall winner.


Targeted Publication Categories

  1. Advertising-driven Special Section, in-paper product or standalone
    Any special section that is published and distributed in the publication or distributed as a standalone product at least once a year.  This includes special events, progress reports, school sports, bridal, back-to-school, lawn & garden, holiday greetings, recipe or cooking graduation, mall or shopping center, downtown, and fashion merchandising. This also includes custom publishing works, TMC, magazines, niche publications. A section may be any unit of four or more consecutive pages, standard or tabloid. Entries will be judged on basic idea, adaptability to other markets, organization, and development of theme in the section and on the publication cover.
  1. Custom Publication
    Any publication created to benefit a client or partnership, distributed within the paper or as a standalone. This includes publications for community events or non-profits, Chambers of Commerce, Visitors Bureaus, Car dealerships, Anniversary pubs, Real Estate Associations, etc. A section may be any unit of four or more consecutive pages, standard or tabloid. Entries will be judged on basic idea, layout, originality, and effectiveness.

Personnel Categories

  1. Annual Designer of the Year
    Submit a body of work (8-10 pieces) from a single designer from a single designer from the contest cycle, showing creativity and ability to design across platforms. Requires letter of recommendation from manager and recent headshot of nominee. One award will be given across all divisions for 2023 work.
  1. Annual Salesperson of the Year
    We are looking for a sales executive who truly stands out and demonstrates excellence in every aspect of their work. Let’s celebrate the best and brightest in the industry! To be considered for this award, you must submit a short synopsis explaining how the nominee best meets the criteria by answering the questions The time frame for consideration is from January 2023 - December 2023. TOP 3 Finalists must be available to attend the Thursday event. Thursday conference registration and events are at no cost to the finalist. Please include a headshot of your nominee. One award will be given across all divisions for outstanding work in 2023.

In the Past year:

  • What was the total revenue of this individual?
  • What was their percentage of growth in overall sales compared to prior year?
  • How many new active advertisers have they gained?
  • How many quarters has this individual made their goal?
  • How has this individual contributed to the company’s bottom line/initiatives?
  • Tell us what makes your individual stand out from the rest of your sales team? What do they do for your community? List some examples of business closed in the past year and share at least one specific success story.
  1. The Lead On! Award
    This sales leadership award acknowledges and celebrates exemplary leadership that has had a significant and positive impact on advancing their media organization through revenue growth, innovation, and the ability to influence and inspire others. This person consistently, performs at a level above and beyond job duties and exceeds expectations. In addition to contributions to the company’s bottom line, this leader develops trust and credibility through open, respectful communication and provides a strong sense of purpose, vision, and mission for their team(s) by investing time and effort in developing others.  This person positively influences everyone around them to build consensus in groups, departmentally or in organizational settings internally and externally and manages and/or champions change effectively through their leadership. TOP 3 Finalists are expected to attend the conference. Thursday conference registration and events are at no cost to the finalist.

Written answers to the following questions, describing the nominated individual’s achievements or a video of up to five (5) minutes in length that answers the questions:

  • Briefly describe the nominated individual
  • Outline the nominee’s achievements that you wish to bring to the judges’ attention.
  • Explain why the achievements you have highlighted are unique or significant.
  • If possible, compare the achievements to the performance of other players in your industry.
  1. Best Performance by a Supporting Roll
    This individual goes over and above to promote the success of the company. They are a team player and can always be found contributing to any department.
HOW TO ENTER

On the contest site:
https://portal.newspapercontest.com/florida/fname/newspaper/


Step 1 —Register on the contest website using your email address. The required Association Code is FAME. You will receive a confirmation email, which you will need to complete registration.

Step 2 — Log in. You will see a page showing any entries you may have already submitted.

Step 3 — Click on the “Add New Entry” link.

Step 4 — On this page, select your publication name. If your publication is not listed, please email ktower@flpress.com. Fill in the preparer’s (the person inputting entries) name.

Step 6 — Select the category type (Revenue Generators, Design Categories, Targeted Publication Categories, or Personnel Categories). Then select the category you wish to enter. These are drop-down menus for your convenience. This field will clear each time you save an entry, so you must select a category for each new entry. When you select the category, the category description will appear below it.

Step 7 — If necessary, provide an explanation of your entry. The explanation/cutline box is limited to 3,000 characters. It’s a good idea to write your explanation in another program, such as Word, and copy/paste into the explanation box. If URLs are required, fill in the URL box(es); there is no need to type http://. (If additional URLs are needed, please provide a pdf or word document with additional URLs.)

Step 8 — Include the name of the entry. If uploading full-page PDF files, it will be helpful if the entry name matches the headline on the page so the judges can find it easily.

Step 9 — In the Contributor(s) field, include the name(s) of the person or people who should be credited for any award. (For space reasons, if more than three names are included, the award itself will say “Staff”.)

Step 10 — Add your file or files. You can drag and drop files or use the “Add files” button to navigate your files. Generally, files should be in PDF format except photos, which should be in high-resolution JPG format. Other files and URLs may be acceptable as noted in the special instructions. Upload as many files as are necessary to complete your entry but refer to the special instructions for any limitations.

Step 11 — When you have completed your submission, click the “Save” button. If you click the “Back to list” button before saving, you will lose the entry you just completed. After clicking “Save,” you will be directed back to the list of your entries.

Step 12 — To submit another entry, click “Add New Entry.” As long as you have not logged out of the system, your publication name will still be in place and you can simply start at Step 6 again. You may log out and log back in later to continue adding entries. You will need to select your publication name each time you log in.

Step 13 — If you are done submitting entries, please review the list. You may not edit an entry, but you may delete an entry and resubmit it. When done uploading all your entries, click the “Billing” button on the list page. This will take you to a page where the entry fee is automatically generated. Follow instructions on the Billing page for payment options.

PRICING

The contest is only open to FAME members with 2024 dues paid in full.  Not a FAME member yet?  Become a member today @ http://fname.org/join

The price per entry is $20 for Revenue Generators, Design, and Targeted Publication categories.  Personnel categories are $50 per entry.  Entry fees must be submitted or postmarked by the entry deadline.  Payment can be made online by credit card or invoice/check.

PAYING FOR YOUR ENTRIES

Payment Instructions:

Important! Please do not pay until all your entries are complete!

  1. Log in to your account at https://portal.newspapercontest.com/florida/fname/newspaper/
  2. On the left-hand side of the page, select “Entry Billing”
  3. Review your entries to ensure they are complete prior to payment
  4. To pay online, click the “Pay Now” button
  5. You may either log in to your PayPal account to complete your payment, OR you can select “Pay with Debit or Credit Card” in order to check out as a Guest (you do not need a PayPal account to pay online).
  6. You will receive a receipt to the email address you provide.

If paying by check and need an invoice in order to do so, please contact Virginia Lumpkin at vlumpkin@mediagenius.com.

Make checks payable to Florida Newspaper Advertising and Marketing Executives.

Send checks to:
FAME Creative Excellence Awards c/o Virginia Lumpkin
1025 Greenwood Blvd., Ste 121
Lake Mary, FL 32746

JUDGING

Each Revenue Generators, Design, and Targeted Publication category will be awarded a Gold Award for first place, a Silver Award for second place and a Bronze Award for third place. There will be no ties.

Best of Show - The Jay Weimar Award will be awarded to the best ad out of all Design categories.

Personnel Awards will be awarded to a single winner (there are no second and third place winners).

FAQ

How do multiple people from my publication enter the contest? Each person will need to create an account at https://portal.newspapercontest.com/florida/fname/newspaper/.


The system said it sent a verification email to me, but I didn’t receive it. What do I do? First, be sure to check that the email is not in your spam or junk folder. If you are still unable to find it, please send an email to info@floridamediacontests.com.


How many times may I enter each category? There are no restrictions. You may enter a category as many times as you like.


What file formats are accepted for uploading? Accepted file types are PDF, JPEG, JPG, and WMF.


What is the file size limit? The contest platform will allow files up to 100MB per entry. You may submit multiple files with each entry.


How can I make my PDF files smaller? Most newspaper PDFs include high-resolution images for printing. However, PDF contest entries will be viewed and judged on a computer monitor, which displays at low resolution (72-96 dpi) in RGB color. Changes in the resolution and color mode of images are the most effective way to reduce file size without sacrificing quality. a.    Resolution: The recommended file resolution is 72-96dpi. b.    Color mode: Converting from CMYK to RGB color will reduce image file size by 25%.


What if I cannot make the files small enough? If you cannot make your files small enough to load to the website, then you may host larger files from your corporate server or use the free service online at www.issuu.com.


Questions? Contact us at info@floridamediacontests.com.

Don’t miss out on any information about this year’s contest! Subscribe now to the FAME Creative Excellence Contest email list:

Past Contests

2022  FNAME Creative Excellence Contest winner’s list, presentation, photos, and more.
2020 -21  FNAME Creative Excellence Contest winner’s list, presentation, photos, and more.
2019 FNAME Creative Excellence Contest winner’s list, presentation, photos, and more.
2018 FNAME Creative Excellence Contest winner’s list, presentation, photos, and more.
2017 FNAME Creative Excellence Contest winner’s list, presentation, photos, and more.